Trend Analysis

Trend Analysis has become a necessity in order to stay relevant and ahead of the competition. 

With the current Covid situation travel has been limited. Added to this various businesses have reduced operating costs in these challenging times; thus travel is generally the one area that gets reduced first.

It is out of this need that I will be focusing on TREND ANALYSIS from Europe. With special emphasis on on-going Trend direction, newness and support to ensure you are providing constant newness and updates to current and potential retailers / customers.

Trending

PROVIDING TREND DIRECTION - CREATIVE OUTPUT

For : Private Label, Confined Label, Manufacturing licensed Brands.

Extensive Focused Travel within Europe (including Portugal, England, Spain, France as required by the client)

PROVIDING TREND DIRECTION CREATIVE OUTPUT

For : Private Label, Confined Label, Manufacturing licensed Brands.

Extensive Focused Travel within Europe (including Portugal, England, Spain, France as required by the client)

Areas of specialty across Apparel and Accessories:

Ladies
Men’s
Kids
Personal care
Character / Brands
Private label
Leather

Trend presentation will consist of overall themes and product focuses for the season across the above areas of specialty (in season).

Minimum of 2 Trend Presentations per year tailored to your needs and requirements.
With special emphasis on on-going Trend direction, newness and support.
Providing creative direction and colour input.
Trend forecasting and analysis supported by in store visuals.
Overall report back on International store space and focus areas.
Assisting with sample purchases according to customer requirements.
CADS.

Brand related International Store Visits

With feedback on store design and range building.
Special focus as determined by Brand head.